Big Picture Thinking, Small Detail Doing

Occasionally, someone says, “I wasn’t sure if you’d be interested in a small job.”

I get it.

The work on my site spans brands, campaigns, and strategy—but that doesn’t mean I only take on big projects.

Truth is, I spend just as much time knee-deep in the practical stuff:

• Designing business cards

• Artworking books

• Creating pitch decks

• Fixing awkward web layouts

• Finessing a single social post

I’m as happy solving a fiddly layout problem as helping shape a brand from scratch. Big thinking and small doing go hand in hand—and I enjoy the mix.

If you’ve got a job and wonder if it’s “too small”—it isn’t.

What matters is whether I can add value. And if I can, I’m in.