Estée Lauder

Brief: Design in-store visuals to support a QR-led campaign for Estée Lauder’s Revitalizing Supreme+ product set for http://sharpend.com.
Role: Layout, design adaptation, artwork

Working with the team at SharpEnd, I designed a set of campaign visuals for Estée Lauder, promoting their Revitalizing Supreme+ Face and Eye set.

The assets were used in retail environments and aimed to blend luxury skincare with a quick digital call-to-action—inviting shoppers to scan and unlock a deluxe sample. The layout needed to feel premium, yet direct. Type hierarchy, clarity, and space all played a role.

Projects like this sit at the intersection of physical and digital: clean enough to catch your eye in-store, sharp enough to work on a screen.